According to the survey, the average monthly living expenses of college students are 1212 yuan, which is more than 30% and not enough.

　　BEIJING, Beijing, Feb. 15 (Reporter Kan Feng) It is another school season, and the "school-starting economy" of college students in China is once again hot. In recent years, online consumption, campus express delivery, campus loan and other college students’ consumption phenomena and behaviors have been continuously concerned by the society. So, what is the average consumption level and financial management means of college students? Recently, MyCOS Research Institute released a survey report on the consumption behavior of college students in China.

　　How much can college students spend every month?

　　— — The average monthly consumption is 1212 yuan, boys love socializing and girls love food.

　　The survey, named "College Students’ Views on Consumption and Financial Management", was completed by means of online survey. The survey target was only college students, and a total of 1,289 valid answers were collected from college students in 2016.

　　The survey shows that the average monthly expenditure of college students is 1212 yuan (excluding tuition and round-trip transportation between home and school). Family is the main source of students’ living expenses. 94% of students’ living expenses are provided by their parents or relatives, followed by part-time jobs.

　　Where do college students spend their living expenses? According to this survey, the main consumption chosen by the surveyed boys is social and entertainment, other foods besides basic meals and image consumption, and the main consumption chosen by the surveyed boys is other foods besides basic meals, image consumption and social and entertainment consumption.

　　The proportion of boys spending money on communication/Internet surfing fees (31%) and digital electronic products (16%) is 7 and 11 percentage points higher than that of girls, while the proportion of boys spending money on image consumption (38%) is 24 percentage points lower than that of girls.

　　What do college students mainly look at when shopping?

　　— — Shopping mainly depends on price and quality.

　　It is found that the most important factor for students to consider in shopping is "price", and the second and third places are "quality" and "personal preference".

　　According to the analysis of the report, as a college student class who has not formally entered the society, the source of living expenses is limited, and students pay more attention to price and quality than the brand, grade and advertising of goods when shopping, which shows that most students can spend rationally.

　　With the living expenses in hand, will college students give up their money to "Qian Shengqian"? According to the survey, 57% students have managed their finances in different forms. Among the college students surveyed, 42% chose products such as Yu ‘ebao, Zhaocaibao and Licaitong, 24% chose traditional bank time deposits, and only 3% and 2% bought stocks and invested in P2P online loans. Most students choose a low-risk, robust financial management method.

　　Is the living expenses of college students enough?

　　— — Over 30% of the respondents sigh beyond their means.

　　The survey results show that among the students surveyed, 41% of college students’ living expenses can meet their daily needs and have a balance. More than 30% of college students have made ends meet. According to the survey, 24% of the students’ living expenses are insufficient occasionally, and 8% are often insufficient.

　　According to the analysis of the report, students’ living expenses are not enough. On the one hand, it may be due to factors such as the economic situation of individual families, and on the other hand, it may be due to students’ lack of planning for the use of living expenses.

　　The survey shows that 40% of college students will not plan and arrange the use of living expenses. When the living expenses can’t meet the expenses, 43% of college students choose to give up consumption, while others will choose to ask their parents for help (40%), spend first and then pay (20%) and borrow money from friends (15%) to meet their consumption needs.

　　The survey also showed that 39% of the students surveyed reported that someone around them had used campus loans. The report suggests that colleges and universities should pay more attention to students’ lives, guide students with financial difficulties to seek help and give them help, strengthen risk prevention education, and guide college students to spend rationally and plan their consumption. (End)